When you walk into a Car Dealership to even look at a car, the saleman asks certain questions to qualify you. Here is a new twist to qualifying the customer. Give them a bottle of custom label bottle water with your corporate design on it.

Sound different?! It is but think about it! The Car Dealership knows that when they hand you a custom label bottle water with their design on it that if you take it your human nature will want to respond. They now know that you are a serious customer! All of this by handing a bottle of water with your custom label bottle water design on it.

Later on when it is time to service the car which is not as fun for the customer, the service department will put a couple of bottles of custom label bottle water in your car as you leave. This is an inexpensive nice little touch of class that they do to remind you of your first love of that car. It works too! Customers come back because of these little things and a custom label bottle water with your design on it can put them over the hump and into your column right where they belong.

Just think about how this can apply to your business!

Jim Hiigel
My Custom Water