When ordering custom label bottle water you may receive an additional art plate charge. Why is this so? Is this a rip-off?! That is a good question. To have a really good custom label bottle water design you need good artwork. You also need it to be printed on a very sophisticated machine.

It’s up to you. You can find cheaper art plate charges on your custom label bottle water project but I don’t recommend it. You get what you pay for here. Pay the money because that means that your artwork was sent to a professional. And, the cost is not added as a hidden cost in the long run in your case price. Your custom label bottle water project is advertising you - you want the best so pay the little extra and do it right!

Don’t be fooled! All custom label bottle water projects cost money in the Art Department and that cost is passed on to you somehow whether in the case price or in a direct charge. Worry if you don’t see an art plate charge on your project because you are more than paying for it in your long term costs in the case price and you will pay even more in the long run. In the short term you will get a much higher case price to cover the costs on your custom label bottle water project or get an inferior looking label. There is a difference. If still in doubt ask to have some samples sent out.

Jim Hiigel
My Custom Water